About the Author William E. McGraw-Hill; 1 edition January 15, Language: Related Video Shorts 0 Upload your video. Share your thoughts with other customers.
Write a customer review. Read reviews that mention secret success general electric william rothschild world war bill rothschild work rothschild management ceo edison strategic practices companies page pages planning young decisions employees interest leaders. There was a problem filtering reviews right now. Please try again later. I am a self-confessed business book junkie and how this book slipped past me is a mystery.
This is the best business book I have ever read! Fellow reviewers described it as a page turner and I have to agree. A frequent comment about business books is that they are really pumped up magazine articles.
Rest assured, there is nothing pumped up about this book. It is loaded with information. Best of all is the quality of mind behind the words.
One person found this helpful 2 people found this helpful. The Critically Important Acronym. No doubt for reasons of convenience, most if not all of the most important information about GE is summarized within a series of acronyms. Leadership as well as Adaptability, Talent, Influence, and Networks.
Charkes Coffin was GE's first president and Edison, who left the company two years later, initially served as a director. Rothschild describes the five success factors in each stage and provides "an objective assessment of what was done in each realm - both positive and negative. Part I "Living Better Electrically": Rothschild devotes equal attention to each of the other four success factors i. Adaptability, Talent, Influence, and Networks during each of the four eras.
Readers will also appreciate his skillful use of various devices that cluster key points. Briefly annotated checklists, for example, such as these: Common characteristics of all GE training programs Pages 32 and , special benefits offered to electric utilities companies to ensure their growth and profitability Page 92 , GE's four-step process to recognize business opportunities Pages , the steps Welch took to implement Six Sigma at GE Page , how various CEOs successfully completed major change initiatives Page , and finally, "some GE surprises and what the company did in response" Pages Other reader-friendly devices include boxed "Exhibits" that also cluster key points such as those that summarize the five ingreients for success for each of the four eras: Borch , Portfolio Leadership Borch Welch , and "Back to the Future" Strategy Immelt.
Rothschild also provides a "Highlights" section to introduce each of the four Parts and a "Takeaways" section at the conclusion of most chapters. When concluding his book, William Rothschild acknowledges, "The GE Way doesn't always work consistently at GE; it can't possibly work for any other comany that attempts to embrace it indiscriminantly. I first thought about GE and its management practices in when a prospective client asked me for help in implementing a detailed strategic planning process and handed me a one-page version of the process you can see a disguised version of that process on page of this book.
The initials in the corner were W. Naturally, when I saw this book, I couldn't wait to see what this strategic planner extraordinaire had to say.
The Secret to GE's Success: A Former insider Reveals the Leadership lessons of the World's Most and financial leader, continually outperforming the competition and boasting one of Now, in The Secret to GE's Success, Bill Rothschild, former GE Senior Get your Kindle here, or download a FREE Kindle Reading App. Microsoft Secrets and millions of other books are available for Amazon Kindle. on orders over $25—or get FREE Two-Day Shipping with Amazon Prime Microsoft Secrets: An Insider's View of the Rocket Ride from Worst to First and Lessons . Microsoft Secrets: How the world"s Most Powerful Software Company.
Most people see GE in terms of the Welch era. Because that's when GE got the most press coverage.
Also, the Immelt era's heritage isn't clear yet. It hasn't been long enough. Further back, only GE alumni can mention many names after Thomas Edison. I found this book to be a helpful history of GE's continuing success, tying together many themes that I had missed. In addition, it was interesting to see how many GE "innovations" were really simplifications of earlier work. Unlike many books that seek to pursue too many themes, Mr. Rothschild conveniently selected only five to illuminate and explore: Choosing leaders well and pursuing an inclusive leadership style.
Finding effective ways to adapt to new conditions, success, and setbacks. Identifying, nurturing, and encouraging excellent people. Being prudently proactive in engaging stakeholders. Creating connections to others that allow everyone to accomplish more.
Rothschild is appropriately proud of the company's success, he doesn't shrink from pointing out missteps, areas where processes need to be adjusted, and unnecessary delays in taking needed actions. He also wisely suggests that other companies not copy these practices, but rather adapt the practices to their own circumstances.
In some conceptual exhibits, he provides helpful clues for how such adaptation might be done see especially pages 59, , , , and Ultimately, of course, the limitation of a management book based on one company is that you don't see the lessons as clearly as you would if you had more comparisons. That's the strength of Built to Last, for example. As a result, I think most people will get more out of this book if they read Built to Last first.
The only point that I hear many management observers make about GE that Mr.
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Rothschild doesn't make is how slow GE usually is to adopt helpful, new practices that originated in other companies. You only see hints of that problem in the long delays involved in correcting some of the missteps. The press coverage of the company stresses the opposite point: Everything was invented by GE. We have sent you a verification email.
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